During my journalism studies, I started working as a journalist at the biggest Croatian daily newspaper Večernji list. I was part of the culture and showbizz editorial staff, and that’s where my love for music began. I was promoted to editor and worked for Večernji list and 24 sata for 12 years. In 2018. I got the opportunity to work for the record company Aquarius Records, where I first worked as a PR -specialist, but later I started booking and organising concerts. Now I am an exclusive booker of Natali Dizdar, Nika Turković and other Croatian artists. I am PR manager for Nina Badrić and other artists. I am the founder of Femme nouvelle – a project and festival that promotes female artists. The project gathers over 30 Croatian female artists and from the year 2023 the project is regional.